Tag Archives: turning the page

Getting It Out In View

I recently finished a book by the crime writer Jim Thompson. If his name is unfamiliar to you, you may have seen one of the films of one of his books: The Getaway, The Grifters or The Killer Inside Me. Or maybe you saw his scripts filmed by Stanley Kubrick: The Killing or Paths of Glory. […]

Structural Integrity

For what I do, one of the challenges it to prevent the reader from flipping though pages. If the reader is flipping pages, searching for an elusive bit of information, then my document structure has failed. You can tell a story different ways. If you are looking at a sequence or procedure, then you probably […]

One Good Turn

This week’s question is tough. Telling you what I do to keep readers turning the page assumes two things—first, that people do feel compelled to turn the pages of what I write, and second, that I actually do things intentionally to make that happen. I don’t have a big enough ego (yet) to be sure […]


Reading is not a passive form of entertainment like watching television or movies. To get people to read your story, you have to connect with them on a number of levels. In marketing, we talk about engaging the customer. Engagement can come from a variety of sources: a catchy headline, a beautiful picture, clever copy, or […]